Many people find article marketing as a very quick and cheap way to promote a website. I must agree it is one of the most effective tools to market online. Although from the start it can be hard to write a single article, after time it goes much faster and you can write a 500 word descent article even in 15 minutes. Besides writing a good article and biography box you can't forget about proper marketing and getting maximum exposure.
There are many secrets that most people don't share to the public about article promotion. I want to share some of them with you so you can fully benefit from article marketing..
Power of article marketing is to know how and where to distribute your article to reach the biggest audience possible. In results it will give you more traffic, backlinks and more branding. Try to post your article to as many article directory as possible. Always remember about main ones like EzineArticles or GoArticles.
Quality content and valuable information in your article can bring you more traffic because people will grab your article and plug to their sites leaving your bio box. Share always some unique content in your work, let your readers be curious and intrigued. Make them feel that with the topic you are writing about you are absolute expert.
Besides article directories another great source to distribute your article is Squidoo lens or Hubpages. Both get really high listing in Google. When you write an article, change it a bit and post to these sites. Make separate page for them. Additionally you will be able to include your blog rss feed, EzineArticles feed, delicious last bookmark sites, YouTube videos and more.
To increase exposure and experience true power of article marketing go to Ezines, ask Ezine owners if they could include your article in next issue. I recommend Directory of Ezines for great list of valuable Ezines. Most owners will be happy to include your article as far as it will be related to the Ezine niche. You can also write special article to one Ezine. In this way you can increase chance for getting there and you will get a lot of good traffic.
If you have a blog it can be a great place to repost your articles. To use really power of article marketing you should spread your article to as many places as possible. Additionally in social sites like Myspace, Direct Matches or Yuwie there is a blog section where you can again repost your article and get additional traffic.
If you will write a lot of own articles you can make a special report, course to your mailing list, also allow other people to use it on their sites. It's going to spread virally if the content of your article is good.
To sum it up I strongly encourage anyone to explore power of article marketing. Writing articles in a regular basic can be a key to success. Unfortunately it's not enough, distribution your work to many sites will bring you real understanding why every top marketer is claiming that article marketing is one of the most effective ways of promotion online.